Do we have your password?

SVT

Disciplines

  • Art direction
  • Copywriting
  • Digital development
  • Web design

What we did

Millions of Swedish online accounts have been hacked in various attacks over the years. They don’t know that their passwords can be downloaded by anyone on the dark web. Our client SVT’s investigating journalism show “Dold” did a story about leaked passwords, but we needed to find a way to really get the peoples attention.

So we teamed up with a former superhacker, and created a database with millions of leaked Swedish passwords. Using this database, we developed a website where anyone could see if they had been hacked.

Every important Swedish news media such as, DN, Aftonbladet, Expressen and SvD talked about the website, resulting in over 2 000 000 unique visitors in one week where over 4 000 000 email adresses were tested.