Stjärnaporna i Gränslandet

Apotek Hjärtat

Disciplines

  • Art direction
  • Consumer PR
  • Content production
  • Copywriting
  • Creative campaign
  • Digital campaign
  • Film production
  • Idea
  • Influencer marketing
  • Media pitch
  • Planning
  • Social media activation

What we did

To be a parent is wonderful – and challenging. Especially when it comes to dealing with ill children and medication.

To help both struggling parents and feverish children, Apotek Hjärtat wanted to make the medication process fun and exciting. So we teamed up with illustrator and children’s writer Per José Karlén and created the audio adventure Stjärnaporna i Gränslandet (Star Monkeys in the Borderland). This enchanted world is a youtube series of 10 episodes where medication has been transformed into magic potion. The sparkling star monkeys have lost their friend Kosmos, and will ask you to help them during their search by taking a sip of your remedy.